Chapter 21

In the section for preparing for oral presentation its first section is about research and connect the topic to your audience. In my opinion I think this is the most important part of not only an oral presentation but to any presentation. Even a very well thought out presentation, proposal, or memo means very little to nothing if it is not researched correctly and fully or made relevant to the audience. Without a connection to an audience, you don't give them a reason to care or listen. Without perfectly researching ones topic, a person can lose an audience if they identify a flaw in the argument.